The Ride
Weekend

Live Event Production Philanthropic
Client Pelotonia
Type Live Event Production
Industry Philanthropic
Year 2022

How Pelotonia Turned Community, Movement, and Purpose Into a Weekend That Saves Lives

Pelotonia’s Ride Weekend is the centerpiece of a year-round mission to end cancer, bringing together riders, volunteers, challengers, and supporters across Central Ohio. Since 2009, we’ve partnered with Pelotonia to help deliver an experience that honors that purpose at scale. The weekend begins with a powerful Opening Ceremony and unfolds over two days of rides designed for all levels. With 7,000 cyclists participating, the event raised more than $14 million for cancer research at The Ohio State University Comprehensive Cancer Center.

A fundraising celebration that transformed gratitude into an unforgettable, once-in-a-lifetime experience.